SWADE CARES about Men's Health & our Military Veterans and are top priorities of our charitable donations and philanthropic mission.   

SWADE makes a yearly donation utilizing 22% of every customer purchase that in turn positively impacts Men's Health & Military Veteran programs to help men around the globe battle cancer, mental health problems, and educational tools to be proactive about their health and their overall well-being.   

SWADE is investing in the future of the men in our communities and promoting a culture of care and support, removing the stigma that can come with men asking for help. Together, let us work towards a world where every man has access to the resources and support needed to thrive and lead healthy, happy lives.


SWADE participates and partners with K9 for Warriors to help protect the future of our Warriors. Roughly 20 veterans die by suicide every day, and K9s For Warriors is determined to change that. SWADE commits to making 22% of each customer sales as a donation in doing our part to make a difference in the lives of the veterans that have sacrificed for our freedoms. We stand with our SWADE brave Military and Veterans. 

Lastly, we partner with Vietnam Veterans of America (VVA) to connect SWADE to programs that address the concerns and needs of all veterans, including those who may require new, unused apparel. We have already donated over $1500 worth of retail t-shirts, sweatshirts and other apparel goods to support the programs of the VVA, which sponsors a program that provides vouchers to veterans in need of household items and clothing that can be used at the thrift stores they contract with. We are glad to support the brave men & women who have and continue to fight for our freedoms. 


As a society, it is imperative that we prioritize the well-being of all individuals, including the men in our families, our close group of friends, and in our communities. Men's physical, emotional, and mental health is crucial for a fulfilling, productive life and how they not only care for themselves, but also reflects on how they care for others. 

SWADE is fundraising with Movember each November through our Network Team. Join us to change the face of men's health where you can directly give to the cause. SWADE commits to making 22% of each customer sales each year (which ever is higher). Our goal is to raise donations and awareness & Movember is uniquely positioned as the leading men’s health charity, through their work with Making Connections, with focus on men’s mental health and suicide prevention, with a focus on black, indigenous and men of color.

Diversity, equity and inclusion impact the overall well-being of BIPOC communities and we also know that when it comes to mental health there can be added challenges for these communities.

    Everyone can help. We can be there to listen and encourage positive action with frequent check-ins with your fellow man.  Around the world, the rate of male suicide is alarmingly high: 6 out of 10 suicides are men. Let's be there for each other. 

    To speak with someone immediately :

    National Suicide Prevention Lifeline
    Call 800-273-TALK (8255)

    Lifeline Crisis Chat
    Available 24/7

    National Alliance on Mental Illness (NAMI)
    Call 800-950-6264 or Text NAMI to 741741

      We’re working towards a world where men take action to be mentally well, and are supported by those around them.

      Need some advice on how to start a caring conversation with : use A.L.E.C